Mobile First is the theme for most Internet companies today. During the Mobile World Congress 2010 trade show, Google announce that it was now Mobile First. Netflix by comparison in now on over 1000 devices. Most of those are mobile. The CEO of Netflix is predicting the end of “over the air” TV and remote controls. Your remote, according to him, will be your smartphone or tablet. Others are predicting the death of cable TV. Cable companies are bleeding video subscribers, but still adding broadband Internet customers. Who would have known this just 5 years ago? God knew.
Back 7 years ago God spoke to our founder, “Internet TV”. He knew it was Christian Internet TV and said “Yes, Lord”. It took 2 years of planning before trueGOD.tv was launched. Immediately, there was a drive placed in his heart, “mobile, mobile, mobile”, and although it was delayed by 2 years more, we achieved optimized mobile broadcasting in our third year. Today our main TV site is “responsive” that means it will respond to any device by adjusting to a wide range of devices for an optimal viewing experience. trueGOD.tv has been “responsive” for over a year. Today we will be transitioning every part of our site to “responsive”, that includes our e-commerce and blog (what you are reading now). We will be rolling out the part B of the 2012 interface that we current have, and preparing the 2013 interface. More HTML5 optimizations. And better presentation. We are more than just Mobile First. We are God First. So our approach is to go where He leads; smartphones, smartTVs, Google Glass, large or small, if it plays video from the internet, trueGOD.tv will be there. Connected to the over 6 billion active mobile devices today is a soul. We want Christ presented in their language, with excellence. Will you pray and help?
Below is our recent report from Quantcast. Last year mobile was about 19% of our total traffic, today it is 40% globally.